OWL Magazine Korea

Once upon a time, mentioning Starbucks might evoke negative images like “beanpaste girl” or “beanpaste boy.” However, Starbucks has successfully overcome such stereotypes, becoming the most famous and thriving cafe in South Korea. “Why could Starbucks succeed in South Korea despite the recession?” This book explores the reasons behind Starbucks’ success in the South Korean market, even during economic downturns, ...

In July 27, 1999, Starbucks landed in South Korea with its first store opening in front of Ewha Womans University. Initially sparking controversy due to coffee prices higher than a meal, Starbucks has now firmly established its presence in South Korea. It has evolved into a global company, following in the footsteps of McDonald’s, creating a new global index, the ...

On July 27, 1999, Starbucks made its debut in South Korea with the opening of its first store near Ewha Womans University. Initially, there were controversies due to the coffee being more expensive than a regular meal. However, Starbucks has now firmly established its presence in South Korea. It has evolved into a global company following in the footsteps of ...

Starbucks made its debut in South Korea by opening its first store near Ewha Womans University on July 27, 1999. Initially, controversies arose due to the higher cost of coffee compared to meals, but now Starbucks has firmly established its presence in South Korea. As a globally recognized restaurant chain following McDonald’s, it even created the “Starbucks Index,” akin to ...

Outback Steakhouse is a family restaurant franchise originating from the United States. In South Korea, it has expanded through Outback Steakhouse Korea Limited. True to its name as a steakhouse, steak is the main dish. Recently, they have introduced the Black Label series and Tomahawk series, earning favorable reviews for serving tasty steaks among family restaurants. “Seoul Gwanghwamun D Tower, ...

After exploring Ninenzaka and Sannenzaka in Kyoto, Kyoto Tower caught my eye on the way down. Although it was not yet 9:00 AM, all the shops were closed, creating a serene atmosphere. As it was the last night of my Kyoto trip, I didn’t want to return to my accommodation just yet. Considering where to spend time, the thought of ...

Transformed into a global icon, Starbucks has become a familiar sight not only in Korea but also in Japan. In the heart of Osaka’s main tourist destination, Dotonbori, you can find a Starbucks that stands out from others—it is located in collaboration with Tsutaya Bookstore, making it a remarkable place. “Starbucks Store in the Center of Dotonbori, Osaka” The Starbucks ...

Since the opening of the first Starbucks store in front of Ewha Womans University on July 27, 1999, Starbucks has firmly established its presence in South Korea. Despite initial controversies over coffee prices exceeding meal costs, Starbucks has become an integral part of the country. Following in the footsteps of McDonald’s as a global restaurant chain, it has even given ...

Starbucks, which has transformed into a global company, has become a cafe that can be found all over Korea. It has. become the most popular cafe that can. be easily found in major areas. Near Seoul National University Entrance Station, you can find three Starbucks locations. You can find “Seoul National University Station” in front of Exit 5 of Seoul ...

Around Gwangmyeong Cheolsan Station, you can find three Starbucks locations. One can be found between Exit 3 and Exit 4 of Cheolsan Station, and another across from Exit 2. The third one can be found across from “Cheolsan Prugio Sky Apartment.” “Starbucks Cheolsan Rodeo Branch in Gwangmyeong Cheolsan” The third location mentioned above is called “Starbucks Cheolsan Rodeo Branch.” It ...

On July 27, 1999, Starbucks landed in South Korea with its first store in front of Ewha Womans University. Initially, there were controversies due to coffee being pricier than a meal, but now Starbucks has firmly established itself in South Korea. It has also become a global company, following in the footsteps of McDonald’s, creating a new global index alongside ...

The “Seoul International Finance Center” in Yeouido, Seoul, is a building established in 2012. The building is named “IFC SEOUL,” with its English name written as “International Finance Centre Seoul.” IFC consists of four buildings, namely “One IFC, Two IFC, Three IFC, and Conrad Seoul Hotel.” IFC is an international business district and shopping mall located in Yeouido. It is ...