OWL Magazine Korea

Seoul Noryangjin McDonald’s: Iconic Presence of the Hamburger Franchise

McDonald’s, a representative multinational fast-food franchise, originated in Chicago, Illinois, USA. It serves as a synonym for fast-food hamburgers and has become a trademark symbolizing American capitalism and globalization, alongside Coca-Cola and Apple.

With a global presence, McDonald’s has even created a concept called the “Big Mac Index,” using the price of its menu item “Big Mac” as a basis to measure and calculate inflation. The company holds tremendous influence on the world economy.

McDonald’s is easily found throughout South Korea, including the Noryangjin area.

“Seoul Noryangjin Hamburger Franchise Outlet: McDonald’s”

The McDonald’s branch in Noryangjin is conveniently located near Noryangjin Station. Simply exit from Noryangjin Station’s third exit and walk eastward for a short distance to find it.

While it occupies the space of a single floor, it is relatively large, allowing a considerable number of people to dine at once. The menu offers a variety of items typical of McDonald’s outlets.

Orders can be placed at the counter, but there are also self-service kiosks available for a more convenient ordering experience.

“McDonald’s: Holding Its Ground Over the Years”

I recently visited the McDonald’s in Noryangjin after a long time. There was a period when I spent time in Noryangjin as a student, and I distinctly remember choosing McDonald’s for a meal when I first arrived in Seoul from a provincial area.

At that time, there were many students, and I recall waiting in long lines. Returning to Noryangjin after a long while and revisiting the same location brought back nostalgic feelings.

Over time, with the era of COVID-19 and changes in educational trends, the popularity of civil service jobs has decreased, and students are more inclined towards online classes than offline. As a result, there has been a significant decrease in the number of students in Noryangjin, as reported in various articles.

While this may be disappointing for businesses in the area, it seems that, with the competition ratios exceeding 100:1 and the reduced number of students taking exams, there is a gradual return to normalcy.

Seoul Noryangjin, McDonald’s:

  • Address: 158 Noryangjin-ro, Dongjak-gu, Seoul
  • Phone: 02-6391-3500
  • Operating Hours: 24 hours
  • Website: McDonald’s Korea