Seoul Jamsil, Singaporean Tea Cafe ‘TWG’

June 28, 2023 137 Views

“TWG” stands for “The Wellbeing Group” and is a prominent tea brand from Singapore. It offers a wide range of teas, including not only black teas but also green teas, oolong teas, white teas, and various herbal blends.

When you visit the actual store, you can see them selling around 600 different types of teas. While the brand emphasizes the year 1837, giving the impression of a long-established brand, it was actually founded in 2008.

“TWG” was established in Singapore in 2008, with the Indian luxury fashion conglomerate “Murjani” partnering with Taha Boucdib, the manager of Mariage Frères in Paris, to open the first store. As a result, you can find many similarities to Mariage Frères in various aspects.

Their famous tea, 1837 Black Tea, is known for its fruity aroma. They also sell premium black teas with extraordinary grades like FTGFOP, which are not commonly seen.

“Discover TWG in Seoul Jamsil”

You can easily find “TWG” when visiting Singapore, and now you can also find TWG stores in South Korea. The tea shop is located on the 6th floor of Lotte World Mall AvenueL in Jamsil, Seoul, and offers a variety of teas.

In addition to selling tea, you can also enjoy a simple tea time set at the tables. Looking at the menu, with around 600 different types of tea, it may be challenging to decide which one to choose.

Basic teas start from the ₩12,000s per cup, while premium teas like Da Hong Pao start from the ₩50,000s. Exceptionally high-end teas like “Bai Hao Yin Zhen Gold” are priced at ₩183,000 per teapot.

“Experience the Atmosphere of Afternoon Tea in Singapore”

Singapore, influenced by British culture, embraces the British tradition of “Afternoon Tea.” Therefore, when you visit Singapore in the afternoon, you can see locals leisurely enjoying tea time.

This place offers a similar atmosphere where you can take some time to relax in Korea.

“Seoul Jamsil, AvenueL TWG”