OWL Magazine Korea

Lift Off: SpaceX’s Challenge

While SpaceX has now evolved into a global corporation, it was once just a small startup. The idea of a private company launching rockets into space seemed implausible, yet SpaceX managed to overcome these challenges.

SpaceX has not only launched rockets into space but has also gone beyond, deploying satellites like Starlink to provide internet coverage worldwide. Notably, during the Russian invasion of Ukraine, the request from Zelensky to Elon Musk to open Starlink is a well-known episode, highlighting the significance of SpaceX’s work.

“Lift Off” is a book that delves into the early challenges of SpaceX. However, it goes beyond just narrating the failures, capturing the inspiring aspect of persistently pursuing goals until success is achieved. The story begins with Elon Musk’s decision to found SpaceX in 2000 and follows the journey up to the first successful rocket launch on September 28, 2008.

“The Growth Period of SpaceX”

The book primarily covers the period from 2000, marking the founding of SpaceX, to September 28, 2008, when they successfully launched a rocket on their fourth attempt. In just around six years since its establishment, SpaceX rapidly grew in the aerospace industry, achieving unprecedented success and reaching its goals.

The narrative skillfully portrays the tense process leading to the first successful rocket launch. The book comprises around 400 pages, providing a detailed yet engaging account of SpaceX’s formative years. Despite the substantial length, the content remains captivating and swiftly narrates the intricate details of the rocket launch preparations.

“Elon Musk’s Leadership”

A notable aspect highlighted in the book is Elon Musk’s leadership and his work style. Musk comes across as an exceptional leader, dedicated to his vision. Even in the face of failures, Musk demonstrates remarkable leadership qualities. Notably, his commitment to providing an environment where employees could unfold their potential, such as offering two years’ salary upfront to ease concerns, reflects his seriousness about the venture.

“The Dream of SpaceX: Absorbing Talent”

The book briefly touches upon SpaceX’s reputation for attracting talented individuals, even before it became a major rocket company. The company’s non-bureaucratic and anti-authoritarian culture, along with Musk’s visionary leadership, played a role in drawing in top talents. In an industry marked by bureaucracy, SpaceX’s unique approach fostered an environment where belief in the ability to achieve something significant prevailed.

“Revolutionizing the Aerospace Industry”

SpaceX can now be considered a company leading a revolution in the aerospace industry. It shattered conventional practices, established new standards, and introduced innovations such as reusable rockets to cut costs and preserve the environment.

“The Early 2000s: What Was I Doing?”

While “Lift Off” primarily covers the period from the early 2000s to 2008, the book briefly touches on the events preceding this timeframe. Reflecting on my own experiences during the early 2000s, it is fascinating to compare personal journeys with Elon Musk’s ambitious plans. Musk’s determination during this period likely played a crucial role in shaping him into the global figure he is today.

In conclusion, “Lift Off” provides a comprehensive account of SpaceX’s growth period, emphasizing Musk’s leadership, the company’s non-traditional approaches, and its role in revolutionizing the aerospace industry.

“Lift Off”

  • Author: Eric Berger (Translated by Jung Hyun-chang, Edited by Seo Sung-hyun)
  • Release Date: March 21, 2022
  • ISBN13: 9791197739705
  • Yes24: Link