Once upon a time, mentioning Starbucks might evoke negative images like “beanpaste girl” or “beanpaste boy.” However, Starbucks has successfully overcome such stereotypes, becoming the most famous and thriving cafe in South Korea. “Why could Starbucks succeed in South Korea despite the recession?” This book explores the reasons behind Starbucks’ success in the South Korean market, even during economic downturns, ...

The “10,000-Hour Rule” is a concept commonly heard. It originated from a paper presented by Anders Ericsson, a professor at Florida State University, in 1993. This rule suggests that to become an expert in a particular field, one needs approximately 10,000 hours of training. “The 10,000-Hour Rule” Ultimately, the 10,000-Hour Rule emphasizes that while innate talent is important, “effort” is ...

While SpaceX has now evolved into a global corporation, it was once just a small startup. The idea of a private company launching rockets into space seemed implausible, yet SpaceX managed to overcome these challenges. SpaceX has not only launched rockets into space but has also gone beyond, deploying satellites like Starlink to provide internet coverage worldwide. Notably, during the ...

I had the chance to encounter the author Park I-cheol, who always writes the phrase “Happiness is always a choice.” I received his book as a gift. Park I-cheol is known for writing about positive psychology, such as “The Little Prince Who Became a Janitor,” and he also delivers lectures at places like Gangnam-gu Office based on these themes. “It’s ...

Slam Dunk, the legendary manga that captured a significant fan base during its initial run, continues to maintain its popularity. Recently, it even saw the release of a new theatrical version, garnering considerable attention from devoted Slam Dunk fans. Although it’s been quite some time since I watched the Slam Dunk movie, the track “Until the End of the World ...

I went on a trip to Tokyo, Japan, during the Lunar New Year holidays in 2019. Just around this time last year, I also visited Tokyo. It’s quite unusual to travel to the same country and region consecutively, but this time, I went with a friend from the UK, making it a memorable experience. “February 4 – 8, 2019: Tokyo ...

Incheon Open Port Street has been a residence for foreigners from various countries since the opening of Incheon Port. Among them, especially considering the proximity to China and Japan, there are remnants of Chinatown and a Japanese-style street. At the heart of Open Port Street, you can find an exhibition hall that introduces the history of the first Western-style hotel ...

After completing the departure inspection at Narita Airport, we entered the duty-free area, marking the final leg of our journey. During a previous Tokyo trip, we departed from Terminal 3. Terminal 3, at that time, was relatively quiet, with only about 5-6 stores in the duty-free area, giving it a somewhat empty feeling. However, we managed to purchase some commemorative ...

We safely arrived at Narita Airport by taking the Skyliner train from Ueno Station. Just five days ago, we arrived here for our inbound journey, and time has swiftly passed as we return for our departure. “Narita Airport Terminal 1 Departure Procedures” This time, we used Terminal 1. Narita Airport is a large airport with Terminals 1 through 3. During ...

There are various transportation options connecting Tokyo city center and Narita Airport in Tokyo. Since all railways in Japan are privatized, there are not only one railway line but various lines operated by different companies. For more detailed information on this, you can check the link below: “The Fastest Route Connecting Tokyo City Center and Narita Airport – Skyliner” Among ...

Akihabara in Tokyo is one of the central districts of the city. Written in kanji as “秋葉原,” when translated directly, it means “autumn leaves hill.” However, it is renowned as the center of Japanese subculture, often referred to as the “otaku mecca.” Japan, Tokyo, Subculture Hub, Akihabara (秋葉原) Akihabara is considered a sanctuary of Japanese subculture, offering a variety of ...

Akihabara in Tokyo is a renowned destination and a hub of Japanese subculture. Thanks to this, you can find places all around that sell products or services related to Japanese manga and animation. Good Smile is a company that produces and sells products related to subcultures, particularly known for creating cute figures with large heads and big eyes. Exploring various ...